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¡°From a marketing perspective, this is a gateway to lure avid sports fans into becoming more regular gamblers,¡± says Rick Horrow, chairman of Horrow Sports Ventures and a visiting expert on sports business at Harvard Law School. ¡°The idea of presenting free bets and bonuses may cut into revenues in the short term, but it adds to the possibility that people will become gamblers long-term.¡±
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"Every current team member -- every single one -- we found online through some form of social media," Edward said. "Back in the day, you'd find undiscovered talent on betting forums and chat rooms. These days, it's all on Twitter.
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